Unseen 1989 Festa Del Redentore Venezia Poster
Words from Robbie Williams. Pink Floyd’s Production Manager.
“Pink Floyd Festa Del Redentore – 15 July 1989
In 1989 Pink Floyd added one final European leg to their
marathon world tour that had started in 1987 as the
Momentary Lapse of Reason Tour. The Tour was to promote
the Live Delicate Sound of Thunder Album and it was decided
to play in cities which had not previously experienced large
Stadium productions. Moscow, Athens and Venice were among
the cities included in the schedule. Venice was
particularly challenging as the entire Stage was to be built
on a large barge which would be towed into position in front
of St Marks Square. The concert was broadcast live to a
worldwide TV audience. The Venice date was scheduled to
coincide with the annual Festa Del Redentore.
It was decided that it would be a free concert but the
authorities, worried that they would not be able to control
the numbers of fans wanting to attend, discouraged any
active publicity, relying instead on an initial announcement
and word of mouth. As far as I know this spectacular
poster had very limited circulation and is therefore unique
in PF memorabilia.”
These Original 1989 Posters were produced to promote Pink
Floyd’s Venezia Concert that was arranged in conjunction
with the Italian Govenment to celebrate the Festa Del
Redentore. This is an annual festival held in Venice that
began in 1576 to celebrate the end of the great plague in
Italy. This festival is therefore of some importnace to the
Venetians and Italians generally.
Originally the concert was arranged with tickets being
purchased and as such, normal marketing activities were
carried out, directed by the bands production manager,
Robbie Williams. The posters offered here, only 50 of which
exist World Wide, were produced to promote this concert, but
when it was decided to change the concert to a free one,
there was concern that there could be too many fans
attending, and so the posters were not put up in case it
encouraged even more fans to attend.
It was estimated that between 250 and 300,000 fans attended
even without the posters being put up!
Please note this price is for an an-framed example. Please
call for details.