Design by Storm Thorgerson and John Blake. Photography Storm
Thorgerson. Produced by Storm Thorgerson and Aubrey Powell
Limited edition fine art print made from the original ,
Pink Floyd managed to get to No.1 and sell a few million
copies of Atom Heart Mother, one of the worlds most
progressive psychedelic albums, without either a title or a
band photo on the front just a cow. Storm Thorgerson took
the picture using only two rolls of 120 film in the first
field he came to driving north out of London. No graphics,
no retouching. I wanted to design a non-cover, something
that was not like other covers, particularly not like other
rock or psychedelic covers something that one would simply
not expect. Not shocking, not mind altering, just
unexpected. The cow was, in fact, more eye-catching than I
had ever dared imagine; it was so different because it was
so normal: so ordinary it stood out a mile. The cow was your
regular cow, your standard cow, what every cow should look
like. To Pink Floyd the cow seemed suitably resonant, but
unrelated and certainly open to different interpretations.
For them, Atom Heart Mother was the big breakthrough in the
UK despite the fact that the record company hated the cover.
Still, nobody knows the nature of the link between sales and
design, if one exists at all….
Frame not included in this Storm Thorgerson Edition.